They force brands to sell the big piece of the pie right in the middle of the season.
SALES MAKE EVERYBODY PRODUCE AND BUY FASTER AND FASTER
Not only does this fact affect non-fast-fashion brands’ production, but also your mental health as a consumer.
CREATIVE AND SUSTAINABLE PRODUCTS HAVE A PRICE
When you pay the full price for a garment, you’re paying 100% of the human work and resources behind it.
SALES ARE COMPULSIVE
Responsible production claims for a reflective purchase.
STAND UP TO THE DICTATORSHIP IMPOSED BY FAST FASHION
Small and local businesses need a chance too.
SUSTAINABILITY IS FOR EVERYBODY
We can’t follow the rules of this insane movement established by the fast fashion market.
WE WON’T DO SALE CAMPAIGNS EVER AGAIN. WAIT, BEFORE YOU START CURSING US, TAKE A DEEP BREATH. THIS IS NO ACT OF GREEDINESS BUT AN ACT OF CONSCIOUSNESS TO CREATE A NEW WAY OF CONSUMING BY OPENING A DOOR TO NEW AND MORE SUSTAINABLE OPPORTUNITIES.